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Art + Technology

Branding Campaign - Art Direction - Hyundai

Art + Technology is a video series that reveals a new art revolution pioneered by talented individuals from around the world who have fused the realms of art with today's breakthrough technologies.

Art directed with the inspiration of a coming-back analogue trend called risograph in post-pandemic time. Created with user-optimized flows, motion graphics and produced with an independent production house and content studio. Optimized content flows easily between desktop and mobile devices to provide the user with an outstanding experience. 

When we engage and collaborate with these new voices, we unlock a universe of experts and influencers to elevate and amplify brand's leadership.

 

This project showcased the artists and experts behind innovative work addressing society's most pressing issues, from bio risk to systems, environment to gender, sexuality and AI. 


The Youtube channel has earned 9.88K subscribers, and its viewership is around 700K, heavily using social media platforms such as Instagram and Facebook with total social engagement of 36.0Mil.

​This project won a 2018 Cannes Corporate Media & TV Awards Gold Award, and Best Branded Content Series B2C (Shortlist) and Branded Content Science & Technology awards at the 44th Annual Telly Awards in 2023.


View the sizzle

View the Microsite


Go to YouTube channel 

Go to Official Instagram

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